Our project experience shows that optimally set-up organizational structures can offer significant opportunities. A clearly defined organizational structure and well designed incentives, paired with a meaningful division strategy and detailed knowledge of key customers and markets, are prerequisites to capture the full marketing and sales potential.

A typical project starts with a comprehensive assessment of the current marketing and sales situation. Based on the results of this analysis, TGC identifies potential areas of improvements for which detailed solutions and implementation plans will be developed and executed. The entire process requires the continuous involvement of our clients. In-depth interviews and workshops are some of the tools that ensure a holistic and circumspect coverage of all relevant information and dependencies within the organization.

Our business development services include:

Definition of organizational marketing and sales structure, including tasks, positions and incentives systems

Planning and execution of organizational post merger integration

Definition of key customers and markets as well as effective communication approaches

Ready-to-use marketing strategy in line with overall company goals

Bundling, packaging and rebranding of services and product offers